Aberdeen-based smokehouse, John Ross Jr, has launched a new Scottish Smoked Trout product. It is smoked in traditional brick kilns dating back to 1857 using time-honoured, artisan techniques and is available exclusively in almost 300 Waitrose stores. Priced at £6.49 for a 200g pack, the product is the first of many new lines expected over the next 12 months in response to growing demand for new smoked and cured ‘ready-to-eat’ fish products.
www.johnrossjr.com