Hot new food and drink trends are emerging and the smart players including; Nestlé, Weetabix, innocent, Asda, KFC, The Co-operative, Premier Foods, Mondelēz, PROPERCORN, Kerry Foods, Müller and Ella’s Kitchen are always looking to deliver cutting-edge, commercially-successful food and drink NPD (new product development).
From emerging shopper and retailer trends to driving successful NPD creation, from innovating on a budget to developing winning NPD launches, the world of food and drink is in constant flux. So what’s the ‘next big thing’ in food and drink NPD and how can you capitalise on this? Only those NPD innovators who are truly exploiting the latest consumer and technological trends will succeed.
Hear from 19+ leading food and drink brands and retailers at The NPD Food & Drink Conference – Trends & Innovations on 15th October in London.
Newby Groves, Head of Marketing Innovation & Brand Development at Quorn Foods and Richard Clark, Marketing Director at Halewood International will chair the day, welcoming the likes of Kevin Verbruggen, Head of Innovation & Global Brand Development at Weetabix and Johannes Baensch, Head of Global Product & Technology Development at Nestlé to the stage. Discussion topics include:
Blue-Sky Thinking, Innovations & Game Changers: Capitalising on tomorrow’s trends, innovations and discoveries
Aligning NPD With Today’s Shopper & Retailer Trends For Commercial Success: What you need to know about shopper habits, retailer trends and new flavours for successful, profitable NPD
Exciting Retailers With Relevant, Hard-Hitting Products: Advice on aligning with retailer expectations to get ahead in today’s environment
Appealing New Product Development For The Future Of Healthy Living: What are consumers looking for and how can we innovate to stay ahead?
What Drives Successful NPD Concept Creation? An insight into the trends and processes we should utilise to create new products which customers want to buy, now
Packaging: Attention-Grabbing, Multi-Functional Innovations! The latest technologies, materials and insights for engaging, sustainable packaging formats which stand out on the shelf
Small Budget, Commercially-Successful NPD: The ins and outs of developing and launching successful propositions on a small budget
Next-Level, Winning Launches: Standing out on the shelf in today’s retailer environment. What works, and what doesn’t, when it comes to appealing to retail buyers and shoppers?
Senior-level NPD experts from across the food and drink industry are set to descend upon London at The NPD Food & Drink Conference – Trends & Innovations and take away a far better understanding of how to harness the latest shopper and retailer trends to boost prots by creating and developing the next big thinking in food and drink NPD. Not only will this unique, one-day event provide exclusive, real-life case studies, but also the opportunity to discuss and develop practical solutions and strategies to overcome your specific food and drink NPD issues and challenges – gain best-practice advice to take back to the office and impress!
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