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Sunday, May 19, 2024

Paper provides ease of communication with end-users

Multi award-winning PowerCoat® paper from Arjowiggins Creative Papers puts printed intelligence into paper products, making it possible for packaging to connect, interact or ‘talk’ to the end user, whatever the sector and at every point in the supply chain. At the same time, it gives the kind of creative freedom that designers demand. Not only can you print circuitry on PowerCoat®, you can also use it with Inkjet, Flexo, Gravure, Screen Printing and Laser Ablation processes so that branding and graphics dovetail seamlessly.


PowerCoat® eliminates the need to incorporate harmful PET plastics. Until now, volume labeling and mass market ticketing, where embedded technology is playing a significant role in the management and monitoring of goods in transit and in-store, has relied on expensive embedded plastic RDIF technology or less sophisticated Bar codes. These carry limited information and require time consuming scanning at each stage of the consumer transaction. PowerCoat® makes it possible to apply useful and communicable information as an affordable part of the printing process, working seamlessly with the creative concept. 8 For further information please visit www.arjowigginscreativepapers.com


For further information please visit www.arjowigginscreativepapers.com and see the video link http://vimeo.com/96693079 


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