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Thursday, May 23, 2024

Golden result for environmental breakthrough

151016 FrieslandYAZOO, the UK’s leading flavoured milk drink brand from FrieslandCampina, was awarded Gold in the Starpack Industry Awards for its improved and more environmentally friendly PET bottle. 2015 has seen the new design roll out across the flavoured milk drinks portfolio. As well as having a new unique shape and design achieving strong stand out on shelf, the new bottles are fully recyclable and feature a leak-proof screw-top lid. Managing Director at FrieslandCampina UK , Tracey Barney, said: “FrieslandCampina is committed to investing in initiatives that have a positive impact for the environment. This new bottle is fully recyclable, it’s resealable for convenience, and our research shows that customers love the new design.”

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