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Tuesday, September 17, 2024

Fostering creative thinking

When it comes to achieving end goals, ‘it ain’t what you do it’s the way that you do it’, explains Mike Thackray

One of the advantages in having worked in retail management prior to my Occupational Psychology Masters, was the opportunity to identify why some of my previous approaches to management had worked and why others hadn’t. For instance, the way I used to approach delegation. I clearly recall not just asking people to deliver an outcome, but also being overly concerned about how they did so. I believed (from personal experience and years of seeing the way others completed tasks) that I knew the best and most efficient way to get things done and tried hard to develop ‘best practice’ and share my knowledge with less experienced colleagues.

This same issue with how and when to delegate or empower others is a leadership challenge I see regularly today as a business psychologist. But this belief (that managers know the best way to do something and simply have to train others to do it as they would) is complete folly for at least three reasons.

Evidence suggests people learn best, feel happier, are more motivated and find work more rewarding when they find their own solutions to problems. Their solution might not be exactly the one that you have in mind but, unless it’s going to impact negatively on another team or individual, waste a ridiculous amount of time or resource or land someone in jail, then you are almost always best advised to let people run with it and find their own way towards the end you have specified.

Giving autonomy to others promotes learning. I sometimes refer to the dangers of becoming what I call a ‘sat nav’ manager – one who has a clear outcome in mind, but constantly directs and instructs from the side-lines. The problem (aside from the obvious need for the sat nav manager to be constantly ‘present’) is that little actual learning takes place. Sure, the driver might end up lost down the odd side road for a while shouting at the map, but the learning that takes place in those unplanned detours is ultimately invaluable.

Finally, stipulating where you want someone to get to, but not dictating the exact route leads the door open to innovation.  Your solution may well be the best way right now, (or more likely the best way some years ago when you were in a similar role), but if it’s imposed ad infinitum, then how do we ever improve ways of delivering? If people are not expected, or even allowed to experiment in their roles, how do we ever progress?

So, here are some tips.

Be clear about which outcomes need delivering in a definitive way and which can be used to allow people to experiment. The instances where there is a very clear reason for why something needs doing a certain way are fewer and further between than we might think. Most tasks don’t fit into this category and the trick as a leader is figuring out which are opportunities to unlock people’s thinking and motivation.

Are you expecting things to be done a certain way because it needs to be, or simply because somehow it makes you feel more comfortable?  There are enough uncertainties that we have to deal with and knowing that actions are being taken a certain way can be comforting so we need to fight these natural instincts.

Invest in coaching skills. We become much more comfortable allowing a degree of freedom when we have effectively questioned and coached people to come up with their own workable and personally owned solutions. This sounds obvious, but still so many people confuse real coaching with ‘training’ or ‘advising’.

Mike Thackray is the Principal Consultant at OE Cam

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