Unilever has announced that it is ending its sponsorship of the Tate Modern’s Turbine Hall after 12 years. Artists including Anish Kapoor and Rachel Whiteread have exhibited in the Hall over the years.
Sue Garrard, Unilever SVP Communications said:
“This is the final year of our 12 year sponsorship of Tate Modern. We are very proud of what the Tate and we have achieved with The Unilever Series. By the time the Tino Sehgal commission closes, the Unilever Series will have showcased the work of some of the world’s most imaginative and exciting modern artists to around 30 million people.
“In addition, our award-winning online art education programme Unilever Series: turbinegeneration, has helped to inspire more than 24,000 pupils in 400 schools worldwide. Our partnership with Tate has been innovative, creative and rewarding, and we would like to thank them for a wonderful and stimulating partnership.
“While we will continue our relationship with Tate as a corporate member, we are now planning a change of direction which will fit closely with our company’s mission set out in the Unilever Sustainable Living Plan: to double the size of our business while reducing our environmental impact and increasing our positive social impact.
“We are already making good progress with this, helped by the launch in January of the Unilever Foundation which is dedicated to working with our global partners to improve access to water, hygiene, sanitation and basic nutrition as well as to enhance self esteem.
“We will be announcing our new sponsorship in due course, but our current priority remains supporting the current Tino Sehgal commission in a manner that befits such a successful relationship.”
The sponsorship is said to have been worth £4.41 million.